01 / Where are we invisible?
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Dealer mention rate in completed answers
Enter a baseline to calculate.
London Auto Index / Dealer intelligence
Where are buyers overlooking your business?
Turn observed AI answers into a clear decision: identify the visibility gap, assess the buyer journey it affects, and decide what to improve first.
Evidence-led executive briefThe executive view
Three questions. One decision.
The figures below appear only after you enter observed results.
02 / Are we recommended?
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Affirmative recommendation rate
Uses the same completed-answer denominator.
03 / What should change?
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Documented gaps with a next action
Each gap needs a prompt, observation and action.
What this measures: observed AI answer visibility. A missing recommendation is a potential loss of buyer consideration; it is not a measured lost lead, sale or revenue estimate.
Evidence desk
Enter a real benchmark
Use dated observations from the same defined prompt set. Leave unknown fields empty. Entries remain in this browser until you export them.
Observed AI answers
Separate commercial signals (optional)
These are context, not AI-attributed outcomes. Compare equal periods and record changes in stock, spend and seasonality.
Rates use completed answers, not planned answers. Mentions, recommendations and citations are separate answer counts and may overlap. A retest is comparable only if prompts, platforms, repeats and settings are held consistent; record deviations in the method.
Observed buyer journeys
Show the avoidable gap
Add a real prompt and what the answer said. Link the gap to an affected vehicle, service or location before prioritising it.
No observed gaps have been entered.
Decision brief
What should the dealer do first?
Visibility and change
Add baseline results to create a measured summary.
Commercial context and action
Add a documented gap to show the first practical action.
Attribution rule: show before-and-after figures side by side, with dates and definitions. Do not say LAI caused changes in demand, enquiries or sales without a study designed to support that conclusion. Time lags and other activity can affect results.
Measurement references: Google Search Console branded-query reporting · Google Analytics attribution guidance. These references define external metrics; they do not verify any dealer result entered here.