“Our stock is exceptional. Why are other dealers on the shortlist?”
Test recommendation presence
Record whether your dealership is included when buyers ask where to buy, and which competitors appear alongside it.
LONDON AUTO INDEX / DEALERSHIP INTELLIGENCE
When buyers ask AI
where to buy,
do you appear?
Exceptional stock deserves to be considered. Does AI recognise your dealership’s expertise when a buyer asks who to trust?
Find out where your dealership is overlooked, how competitors appear and whether your specialisms are understood—then prioritise the evidence to strengthen.
Missing from buyer shortlists?Specialisms misunderstood?Competitors appearing instead?
For prestige car and luxury SUV dealers, specialists and premium groups.
✦A buyer’s next questionILLUSTRATION
“Who is the best Porsche specialist in London?”
Specialist dealership ARecommended
Specialist dealership BMentioned
Your dealershipNot mentioned
Fictional scenario. This is not a test of your dealership.
What evidence puts you in the answer?
INDEPENDENT RESEARCHCAPTURED EVIDENCELONDON BUYER CONTEXTNO PAY-FOR-PLACEMENT
01 / THE OPPORTUNITY
The next shortlist
starts before the showroom.
You may have the right cars. But do buyers—and AI—understand why they should choose you?
A buyer can ask about trusted specialists, ownership costs and dealership expertise before opening a vehicle listing. If your business information is unclear or incomplete, that answer may not reflect your strengths.
Generative Engine Optimisation (GEO) is the work of making your business information clearer, more consistent and easier for AI systems to reference.
THE QUESTIONS BEHIND THE ENQUIRY
You know your stock.
Who knows your expertise?
“We know our marques inside out. Does AI recognise our specialism?”
Check entity accuracy
Compare descriptions of your expertise, location and services with verifiable evidence.
“Which sources are shaping the answers buyers see?”
Map competitive context
Review cited sources and competitor positioning, with the test conditions recorded.
“Buyers browse our cars. What stops them enquiring?”
Find decision gaps
Review gaps in provenance, warranty, ownership and comparison information. Prioritise clearer answers that support an informed enquiry.
02 / INSIDE THE DIAGNOSTIC
Evidence before
assumptions.
EVIDENCE BEFORE ASSUMPTIONS
When does your dealership enter the conversation?
We test agreed buyer questions, record the answers and distinguish recommendations, mentions and citations.
Recorded answersSource linksPrioritised actions
Audit scope and platforms are agreed before testing. Results describe the captured sample, with limitations made explicit.
03 / A LOOK INSIDE THE REPORT
See the finding.
Understand the next move.
This fictional example shows how LAI separates an observation from an action. It is a report preview, not a live audit or a client result.
Request my visibility snapshotLAI / PRIVATE DIAGNOSTICILLUSTRATIVE EXAMPLE
“Where should I buy a used Bentley Continental GT in London?”
1/6
Example recommendation presence
Named in one of six fictional responses.
- Entity understanding
- Location correct; weak association with Bentley expertise.
- Competitive evidence
- Example competitor supported by specialist pages and independent references.
- Priority action
- Develop Bentley-specific buyer evidence and seek relevant independent corroboration.
In a commissioned report: dated captures, platform context, source links and limitations.
04 / CHOOSE YOUR NEXT STEP
Know where you stand.
Then build with purpose.
AI Visibility
Snapshot
A focused first look at your dealership’s presence in a small sample of relevant buyer conversations.
- 3–5 agreed buyer questions
- One dealership and one market
- Basic entity and citation observations
- Top 1–3 observed gaps
- One-page findings and 20-minute call
£195 one-off
Credited against a commissioned Diagnostic. Eligibility, scope and credit terms confirmed before payment.
Request a snapshotAI Visibility
Diagnostic
A defined evidence base and prioritised action plan for your dealership’s AI discovery opportunity.
- 10–20 bespoke buyer questions
- Agreed platforms and captured answers
- Entity and competitor evidence review
- Buyer-decision and citation gaps
- 30/60/90-day action roadmap
- Report and 60-minute strategy briefing
From £950
Single-site starting price. Expanded platforms, locations and specialisms quoted separately.
Commission a diagnosticAI Authority
Partnership
Measure change and refine the evidence behind your expertise through a focused advisory engagement.
- Scheduled re-testing of agreed queries
- Mentions, citations and accuracy tracking
- Competitor movement and source changes
- Prioritised content and authority guidance
- Agreed page reviews and strategy meetings
From £1,250 / month
Query set, review limits, cadence and initial term agreed in your proposal. Implementation quoted separately.
Explore a partnershipCompare scope and deliverables+
| Deliverable | Snapshot | Diagnostic | Partnership |
|---|---|---|---|
| Buyer questions | 3–5 | 10–20 bespoke | Agreed recurring set |
| Entity review | Basic | Comprehensive agreed scope | Ongoing checks |
| Competitor analysis | Light context | Agreed competitor set | Changes over time |
| Source review | Limited observations | Detailed | Tracked each cycle |
| Action plan | Top 1–3 gaps | 30/60/90-day roadmap | Cycle recommendations |
| Strategy briefing | 20 minutes | 60 minutes | Agreed cadence |
| Implementation | Not included | Recommendations | Advisory; build quoted separately |
All engagements begin with an agreed written scope. Prices and applicable tax treatment are confirmed in the proposal. Authority Build implementation is available by separate quotation.
THE LAI STANDARD
Independent judgement.
Accountable evidence.
Every finding should have a traceable basis. Every recommendation should have a practical purpose.
Independent judgement
Commissioning a service does not buy placement in LAI’s independent editorial recommendations.
Honest measurement
AI answers vary by platform, wording, location and time. We record that context and explain what the sample supports.
Clear expectations
We work to improve clarity and discoverability. No provider can guarantee an AI recommendation, ranking or sale.
05 / YOUR CONFIDENTIAL REVIEW
Find out what AI
says about
your dealership.
Start with a confidential visibility review.
Tell us where you operate and what you want to understand. LAI will review your enquiry, assess fit and explain the appropriate next step. No obligation to proceed.
What happens next
LAI reviews your enquiry. The next step is a conversation about your priorities, evidence requirements and the right engagement.
PRIVATE DEALERSHIP ENQUIRYLondon Auto Index
In your assessment request, include your location, main vehicle specialisms and preferred engagement: Snapshot, Diagnostic or Partnership.
No automatic marketing subscription. How we use your information.
BEFORE YOU ENQUIRE
Which platforms will you test?+
Platform coverage is agreed in writing before testing. We document each platform, query and capture conditions; we do not imply that one platform represents every AI answer system.
How long will the review take?+
We confirm availability and delivery timing after reviewing your dealership, scope and chosen engagement. No audit begins until the scope is agreed.
What does the £195 credit cover?+
The Snapshot fee is credited against a commissioned Diagnostic under the credit terms in your proposal. The Snapshot is a focused initial assessment; it does not include full competitor mapping or implementation.
Can you guarantee that AI will recommend us?+
No. AI recommendations are controlled by the platform and can change. Our service provides captured evidence, a clear improvement plan and agreed monitoring.
Is this suitable for an independent specialist?+
Yes. The scope can focus on your marques, services and London buyer questions, rather than assuming a large dealer-group footprint.
Will you change our website during the diagnostic?+
The diagnostic identifies priorities. Any website implementation, content work or external account changes require a separately agreed scope.
What information is included in a report?+
The agreed test sample, capture context, recorded findings, supporting sources, limitations and prioritised actions. We distinguish observed evidence from recommendations.
How is my enquiry information used?+
London Auto Index uses your submitted business contact details to assess and respond to your enquiry. Requests are handled by the website’s assessment form and sent to LAI’s configured enquiry inbox. Submission does not subscribe you to marketing. To request access, correction or deletion, contact London Auto Index through its contact page.